August 29, 2017

Salesforce Hits Record-Setting Milestone with $10 Billion Run Rate

When Salesforce (NYSE: CRM) reported its second quarter financials for its fiscal year 2018, for the period ended July 31, 2017, it had some exciting news to share. Salesforce exceeded a $10 billion run rate, a milestone it achieved faster than any other enterprise software company. They also reported second quarter revenue of $2.56 billion, a 26 percent increase year-over-year, including subscription and support revenue of $2.37 billion, a 26 percent increase, and professional services and other revenue of $193 million, a 28 percent increase year-over-year. Subscription and support revenue now represents 92.6 percent of Salesforce’s total revenue.

Salesforce Hits Record-Setting Milestone with $10 Billion Run Rate Read More »

Reduce Your Subscriber Churn Rate With One Simple Change

When Robert Skrob, Subscription Insider Guide to Membership Retention and President of Membership Services, discusses churn most companies feel they understand it. Truth is, they do not. And with one simple change, they can reduce subscriber churn rates. Robert explains how.

Reduce Your Subscriber Churn Rate With One Simple Change Read More »