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Group subscriptions for B2B data is not a new thing, and Datamyne is a great example of this, having offered them since 1992 (albeit with
While traditional acquisition methods, such as in-person sales calls and leveraging industry contacts often work best for B2B subscription sites, some smart online marketing tactics
For those looking to launch abroad in India, we’ve discussed before how business eBooks are a particularly good bet, especially when targeted to young Indian
Last year, Hearst Magazines CEO David Carey said that he expected the company to hit 1 million digital subscribers for the company’s tablet editions. Hearst
Did you know that the EU requires that all websites alert visitors if they’re using cookies? That goes for sites managed by companies based in
Sometimes we make things more complicated than they need to be. That’s the lesson learned after speaking to Michael Zenga, the President of ZR Internet,
Most US publishers are unaware that they need to be collecting the value added tax (VAT) when selling online subscriptions to UK and EU audiences.
For many years, radio and broadcast media have understood the importance of dayparting — hitting your audience with the most important news during “drivetime” or
Last Wednesday, I spoke at the Specialist Media Show in London, presenting data and tactics on selling online subscriptions. While speaking on the FT’s decision
Payment processing processes and options have a real impact on bottom line profits for subscription sites selling digital content. From ACH fees to gateway restrictions

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