Case Study Lessons: Use Google ‘Standout’ Tag to Highlight Featured Content in Search Rankings

Oftentimes, publishers have original reporting, investigative pieces, or simply in-depth content that they want to feature as special to readers and audiences. But often
Oftentimes, publishers have original reporting, investigative pieces, or simply in-depth content that they want to feature as special to readers and audiences. But often this content is tagged and SEO-ed much like every other piece of content. But while interviewing John Waller from Structured Credit Investor for this week's Case Study on Subscription Site Insider, he had a great and simple trick for highlighting featured content: using Google's "standout" HTML tag. This one line of code can…...

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