Insight to drive subscription growth

Join

Subscription Insider

Celebrate Valentine’s All Year Round: Candy, Flowers, And Lingerie By Subscription

Auto-renew Subscription, Business Strategy, Consumer Services, FInance, News, Research, Research and Benchmarks, Subscriber Only, Subscription Boxes /

For February 2018, lovers were forecast to spend $6 billion on Valentine’s Day purchases of candy, flowers, and clothing. But that’s a market that may be willing to spend on romance during the other eleven months of the year as well. And in fact, a number of companies are working hard to serve these products — yes, even undies — on a recurring basis.

Celebrate Valentine’s All Year Round: Candy, Flowers, And Lingerie By Subscription Read More »

STATPACK: Google

Business Strategy, FInance, Research, Research and Benchmarks, Subscriber Only, Subscription Business Marketing /

When it comes to search, there is Google and everyone else. This STATPACK presents insights and statistics on Google, providing information on the internet company’s online services, including information on company structure and financial data, as well as Google’s role in online search and highlighting the search giant’s scope in online advertising and marketing. The STATPACK also highlights other Google services such as YouTube and Google Play, as well as its influence and impact in areas such as lobbying, government data requests, URL take-down requests, and more. Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download the 141-page PowerPoint with 69 charts and graphs (with nine embedded excel charts) to access this trend data on Google.

STATPACK: Google Read More »

Food Box Competition: Meal-Kit Companies Prepare To Be Eaten

Auto-renew Subscription, News, Research, Subscriber Only, Subscription Boxes /

This US$4.7 billion meal-kit business is predicted to grow to $11.6 billion by 2022. But before that happens, competition will thin the ranks of a crowded marketplace. Analysts say that the winners will be the ones who ally with much bigger players, such as Amazon and Walmart.

Food Box Competition: Meal-Kit Companies Prepare To Be Eaten Read More »

STATPACK: Mobile App Monetization

Research, Research and Benchmarks, Revenue and Sales, Subscriber Only, Subscription Apps /

Subscription mobile app are doing very well, thank you. How well? This Subscription Insider STATPACK provides insights and statistics on mobile app monetization, including subscription-based mobile apps. It includes an overview of leading app store metrics as well as various forecasts regarding app revenue and contains statistics on app stores, gaming apps, app buyers, and information on the most relevant trends. Download the 124-page PowerPoint with 47 charts and graphs (with two embedded excel charts) to access this trend data on mobile app monetization.

STATPACK: Mobile App Monetization Read More »

STATPACK: Twitter Marketing

Business Strategy, Research, Research and Benchmarks, Subscriber Only, Subscription Business Marketing /

Considering Twitter as part of your marketing plan? This Subscription Insider STATPACK provides statistical information about Twitter marketing and advertising worldwide. It looks at Twitter marketing and examines revenues, audiences, followers, demographics, how digital marketers are leveraging Twitter, its effectiveness, top brands using the platform and much more. Download the 91-page PowerPoint with 39 charts and graphs (with five embedded excel charts) to access all the data.

STATPACK: Twitter Marketing Read More »

STATPACK: Digital Coupons and Deals

Business Strategy, Research, Research and Benchmarks, Subscriber Only, Subscription Business Marketing /

B2B and B2C subscriptions companies in-the-know understand how they drive new customers and have been using them for years. For many Box Subscriptions, News, Content and other consumer-focused subscription companies who are fighting it out with pure e-commerce companies, digital coupons are a must to compete for new customers. This Subscription Insider STATPACK looks at digital coupons and especially, the platforms now popular with consumers that aggregate coupons for their users and includes analysis of how consumers are leveraging coupons, mobile coupon usage, coupon utilization by industry, coupon and loyalty behavior, and more. Download the 116-page PowerPoint with 52 charts and graphs (with six embedded excel charts) to access all the data.

STATPACK: Digital Coupons and Deals Read More »

Top 10 Most Read Subscription STATPACKS in 2017

Business Strategy, FInance, News, Research and Benchmarks, Subscription Business Marketing /

Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Each STATPACK includes dozens of charts and analysis and – wow – have they been popular! Our most popular STATPACKS in 2017 included research on social media, paid content, influence marketing email marketing, search advertising. mobile marketing plus research on Amazon Prime and Netflix.

Top 10 Most Read Subscription STATPACKS in 2017 Read More »

10 Most-Read Subscription Trend Reports in 2017

Auto-renew Subscription, Business Media and Publishing, Consumer Media and Publishing, Entertainment and Streaming, Memberships, News, Payment Processing, Paywall, Product Development, Research and Benchmarks, SaaS and Cloud Services, Subscriber Acquisition, Subscriber Only, Subscriber Retention, Subscription Apps, Subscription Boxes /

Our most read subscription-focused trend reports in 2017 include reports and research on retention, email marketing, payment cards and gift subscriptions. Other most-read reports that round out our list are focused on newspaper, beauty box, SaaS, music streaming and non-profit market, usage and other industry trends.

10 Most-Read Subscription Trend Reports in 2017 Read More »

10 Most-Read Subscription-focused Legal Articles

Customer Service, News, Payment Processing, Regulation and Compliance, Revenue and Sales, Subscriber Acquisition, Subscriber Only, Subscriber Retention /

Regulation was a hot topic for subscription companies in 2017, so much so, that these were amongst our most popular articles of the year. With the explosion of subscriptions businesses, the FTC was busy in 2017 with actions meant to keep consumers safe. New state laws, security breaches, and global privacy regulations round out our most read legal articles.

10 Most-Read Subscription-focused Legal Articles Read More »