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Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!

Dana E. Neuts

Duolingo Now Offering Premium Subscription for $9.99 a Month

Business Strategy, Consumer Services, Freemium, Industry Announcements, Learning and Training, News, Paywall, Product Development, Revenue and Sales, Subscription Apps /

Last week Duolingo CEO Luis von Ahn announced that the free language learning app was launching Duolingo Plus, a premium version for Android users. For $9.99 a month, Duolingo Plus will offer an ad-free experience and allow users to download language lessons for offline use. The company will continue to offer its free, ad-supported version for language learners around the world.

Duolingo Now Offering Premium Subscription for $9.99 a Month Read More »

This Week’s Subscription News: Partners, Platforms and Paying Users

Auto-renew Subscription, Business Operations, Business Services, Business Strategy, Consumer Services, Entertainment and Streaming, Freemium, Industry Announcements, News, Product Development, Revenue and Sales, SaaS and Cloud Services, Subscription Apps, Subscription Business Marketing /

In this week’s subscription news, former Microsoft managers take on LinkedIn with a platform that pays users, AT&T helps partners to seize recurring revenue opportunities, and Amazon helps parents monitor their kids’ online activities. Also in the subscription headlines this week are The Times of London, Bloomberg Media, Facebook’s Instant Articles,Google and messenger bots for Spotify.

This Week’s Subscription News: Partners, Platforms and Paying Users Read More »

The Boston Globe Reveals Details of Its Reinvention

Auto-renew Subscription, Business Operations, Business Strategy, Consumer Media and Publishing, Consumer Services, Industry Announcements, News, Product Development, Revenue and Sales /

After discussing its reinvention for a year, The Boston Globe is ready to move on its plans for a major transformation. On Monday, Boston Globe editor Brian McGrory outlined the company’s review and evaluation process and detailed some of the changes staff could anticipate. McGrory writes, “We’re ready to begin putting the pieces in place for a restructured newsroom. None of the changes detailed here will come as any surprise, though in total, they represent significant change…”

The Boston Globe Reveals Details of Its Reinvention Read More »

Five on Friday: Ad Blocking, Lead Generation and Customer Testimonials

Auto-renew Subscription, Business Services, Consumer Services, Customer Service, News, Research and Benchmarks, Revenue and Sales, Subscriber Acquisition, Subscriber Only /

In this weeks Five on Friday, well share PageFairs 2017 adblocking report, MarketingProfs top tips for creating successful lead generation landing pages, legal ways to use customer testimonials, how to keep the trust of your customers, and last but not least, Digiday explains how Brexits unexpected election news has helped The Spectator triple its daily subscriber sales.

Five on Friday: Ad Blocking, Lead Generation and Customer Testimonials Read More »

Beauty Subscription Box Birchbox Partners with MAC Cosmetics

News /

Last week Birchbox announced on social media that it has partnered with MAC cosmetics to bring the popular brand to the Birchbox Shop, and starting in May, MAC products will also be available in monthly subscription boxes, reports Bustle. MAC, which stands for Make-Up Art Cosmetics, will join Birchbox’s more than 800 brands, including Benefit Cosmetics, GlamGlow, Laura Mercier, Oribe, too cool for school, and TONYMOLY. “We are beyond thrilled to announce that MAC Cosmetics is available in the Shop on Birchbox.com!! We’re so excited for you to explore tons of new products…”

Beauty Subscription Box Birchbox Partners with MAC Cosmetics Read More »

Conde Nast’s GQ, Wired and SELF to Launch Snapchat Discover Channels

Business Operations, Business Services, Business Strategy, Consumer Media and Publishing, Consumer Services, Free Subscription, Industry Announcements, Invoiced Subscription, Magazines, News, Product Development, SaaS and Cloud Services, Subscriber Acquisition, Subscription Apps, Subscription Business Marketing /

Last week Condé Nast announced that it was expanding its relationship with Snap, Inc. (i.e., Snapchat), launching Snapchat Discover channels for GQ, Wired and SELF magazines in the hopes of wooing millennials to their brands. Starting in late April, Wired, GQ and SELF will publish weekly stories. Other media outlets using the Snapchat platform include The New York Times, Mashable, People, ESPN, Cosmopolitan, Buzz Feed, the Wall Street Journal and National Geographic.

Conde Nast’s GQ, Wired and SELF to Launch Snapchat Discover Channels Read More »

Netflix Q1 Streaming Revenue Tops $2.5 Billion, Adds 5 Million Members

Auto-renew Subscription, Business Operations, Consumer Media and Publishing, Consumer Services, Entertainment and Streaming, FInance, Memberships, News, Product Development, Revenue and Sales, SaaS and Cloud Services, Subscription Apps /

Yesterday Netflix (NASDAQ: NFLX) announced its first quarter 2017 financials with $2.52 billion in revenue, compared to $1.81 billion in revenue for the first quarter of 2016. In addition, the streaming video giant added 4.95 million net new members, bringing total memberships to 98.75 million. Other quarterly highlights include total revenue of $2.64 billion, compared to $1.96 billion, year-over-year (streaming represents $2.52 billion of the total; DVD rentals make up the difference.)

Netflix Q1 Streaming Revenue Tops $2.5 Billion, Adds 5 Million Members Read More »

At $39.99, Hulu’s Live TV Service Will Go Head-to-Head with YouTube TV

Auto-renew Subscription, Business Strategy, Consumer Services, Entertainment and Streaming, Industry Announcements, News, Product Development, Revenue and Sales, Subscriber Acquisition, Subscription Apps /

Earlier this year, Hulu announced that it had signed a deal with CBS to be among the networks included in its new live-streaming service coming later this year, though pricing was not known at that time. TechCrunch reports that Hulu will be priced at $39.99, according to unnamed sources. While the pricing has not been officially confirmed by Hulu, the expected $39.99 price tag includes ads, live network broadcasts, Hulu Originals like 11-22-63 and Shut Eye and Hulu’s on-demand library.

At $39.99, Hulu’s Live TV Service Will Go Head-to-Head with YouTube TV Read More »

This Week’s Subscription News: Facebook, Fraud & Free HBO

Auto-renew Subscription, Business Services, Business Strategy, Consumer Services, Entertainment and Streaming, Industry Announcements, Magazines, News, Product Development, Revenue and Sales, Subscription Business Marketing /

In this week’s subscription news, Min Online takes us inside The Economist’s plan to conquer America, Recurly launches a fraud management tool for subscription brands, and Wisconsin Natural Resources Magazine gets axed by Wisconsin Governor Scott Walker because the editor was not willing to allow the administration to vet articles prior to publication. Also this week, we are reading about publishing platforms, how Instant Articles can drive subscriptions, and how ad blocking is hurting Slate.

This Week’s Subscription News: Facebook, Fraud & Free HBO Read More »

The Atlantic Warns Ad Blocking Readers: Whitelist or Pay

Auto-renew Subscription, Business Strategy, Consumer Services, Industry Announcements, Magazines, News, Product Development, Revenue and Sales /

The Atlantic is the latest publication to tell ad-blocking readers that they must whitelist their site or pay $3.99 per month or $39.99 per year for an ad-free experience, reports Digiday. This change will coincide with the magazine’s move to a more secure https site. Digiday says The Atlantic has been testing this change since October with a “soft wall” where ad-blocking readers could still access the site by closing a pop-up window. No more. The new policy was implemented Monday, April 10.

The Atlantic Warns Ad Blocking Readers: Whitelist or Pay Read More »

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