Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!

Dana E. Neuts

Fitbit Launches Fitbit Coach, a Subscription Coaching Service

Do you ever wonder how successful you might be in attaining your fitness goals if you used an activity tracker and worked with a personal coach? According to a recent Indiana University study about the behavioral aspects of activity trackers, 90 percent of participants said this winning combination has worked for them. To help more people benefit from such a strategy, Fitbit has launched Fitbit Coach, a new premium guidance and coaching service that provides subscribers with custom workouts, wellness programs, content and other tools tailored specifically for them, based on their activity data and health and wellness goals.

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This Week’s Subscription News: Class Action, Apple and Acquisitions

Hurricane Harvey has been stealing the headlines this week, but that hasn’t stopped subscription companies from making the news. In this week’s subscription news, Mark Zuckerberg said Facebook won’t take a cut of publisher subscriptions, CBS Corp. moves to acquire Australia’s Network Ten, and Amazon slashes Music Unlimited prices to woo student subscribers. Also this week, Blue Apron is hit with multiple class action lawsuits, the legal battle between Benchmark and Uber’s former CEO Travis Kalanick heats up, and the Washington Post uses AI to maximize the effectiveness of native ads.

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Coalition Fights Sinclair Broadcasting’s Acquisition of Tribune Media

In May, Sinclair Broadcasting Group, the largest owner of local TV stations in the country, agreed to buy Tribune Media for $3.9 billion, including 42 stations, Chicago’s WGN America, and a minority stake in the Food Network. Nexstar and 21st Century Fox had also bid on Tribune Media. According to The New York Times, this deal would allow Sinclair to reach more than 70 percent of American households, including major metro markets like Chicago, New York, San Diego, Seattle and Los Angeles. To formally oppose the acquisition to the Federal Communications Commission, a coalition has formed, calling itself the Coalition to Save Local Media.

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Five on Friday: SaaS Apps, Keyword Research & IAB’s Podcast Playbook

In this weeks Five on Friday, Business2Community recommends three SaaS applications that we should all be using, IAB releases its first Podcast Playbook, a buyers guide for podcast advertising, Media Post shares highlights of a recent report from Iterable with email tactics used by subscription box companies, BuzzSumo tells us that Facebook engagement for brands and publishers is down 20 percent this year, and Moz offers five strategies for keyword research in 30 minutes or less.

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Major News Outlets Bring Down Paywalls to Share Hurricane Harvey News

As Hurricane Harvey pummeled the Texas coast starting late last week, news outlets like The New York Times, Washington Post, Wall Street Journal, the Los Angeles Times, and the Houston Chronicle brought down their paywalls, making people, safety and information a priority over revenue. Some provided free access for a limited time, while other outlets continue to offer free access of storm-related news to non-subscribers.

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Subscriptions Drive Strong Growth for Autodesk in Q2 FY2018

Last week Autodesk, Inc. (NASDAQ: ADSK) reported strong financials for the second quarter of fiscal year 2018 for the period ended July 31, 2017. The company reported annualized recurring revenue (ARR) of $784 million, an increase of 94 percent compared to the same period last year. Total ARR for the quarter was $1.83 billion, a 21 percent increase year-over-year. Deferred revenue was $1.78 billion, a 17 percent increase compared to $1.52 billion for the same period last year. Unbilled deferred revenue for the second quarter of fiscal year 2018 was $63 million.

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Salesforce Hits Record-Setting Milestone with $10 Billion Run Rate

When Salesforce (NYSE: CRM) reported its second quarter financials for its fiscal year 2018, for the period ended July 31, 2017, it had some exciting news to share. Salesforce exceeded a $10 billion run rate, a milestone it achieved faster than any other enterprise software company. They also reported second quarter revenue of $2.56 billion, a 26 percent increase year-over-year, including subscription and support revenue of $2.37 billion, a 26 percent increase, and professional services and other revenue of $193 million, a 28 percent increase year-over-year. Subscription and support revenue now represents 92.6 percent of Salesforce’s total revenue.

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FTC Approves Amazon’s Acquisition of Whole Foods

Last Wednesday the Federal Trade Commission approved Amazon’s acquisition of Whole Foods Market for $13.7 billion. According to The Seattle Times, the government’s green light was anticipated. Whole Foods and Amazon (NASDAQ: AMZN) both have only a small slice of the nation’s $750 billion grocery market. Also on Wednesday, Whole Foods’ shareholders, approved the deal. ‘The FTC conducted an investigation of this proposed acquisition to determine whether it substantially lessened competition…’

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This Week’s Subscription News: Ad Blocking, Bankruptcy and Big Gambles

In this week’s subscription news, YouTube rolls out a new ‘breaking news’ feed on desktop and mobile apps, Amazon wins FTC antitrust approval for the purchase of Whole Foods, and the CEO of start-up GitHub is stepping down. Also this week, Mic plans to lay off staff as it shifts its focus to video, ESPN brings sports-bar-style viewing to your home with a new Apple TV app, and Google is gambling on ad blocking.

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Five on Friday: Successful CEOs, Strategies and Subscription Jobs

In this weeks Five on Friday, The SaaS Report shares the top 50 SaaS CEOs of the year, CIO offers six strategies for smart digital publishers to use to monetize their content, Shopify tells us how to land our business in the press with six tactics and five tools, Forbes explains how successful CEOs use LinkedIn to kickstart their business, and last but not least, we share five top subscription jobs found on LinkedIn.

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