Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!

Dana E. Neuts

Ars Technica Celebrates 20 Years with New Subscription Tiers

Ars Technica, a popular digital publication for IT experts and enthusiasts, is celebrating its 20th year in 2018, and it is hoping to leverage its popularity with new subscription tiers. Though owned by Conde Nast, Ars Technica is an independent media site, and they are making the changes to bring in more revenue. The site started a subscription program in 2001, but they want to improve operations, grow staff and be selective about the ads they choose to run.

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Weekly Subscription News: Snapchat, Saveur and Sounds.com

In this week’s subscription headlines, MoviePass talks about acquiring movies, WhatsApp is creating accounts for businesses which could lead to revenue, and ADT shares drop 12 percent below its IPO price in its trading debut. Also this week, Spotify wants to reinvent podcasts, Sounds.com launches a new music sample subscription service, and free-to-play MMO Rift is adding a new subscription server free of loot boxes. …

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Five on Friday: Digital Media, Manicures and Monica Louie

TGIF, right? Its been quite a week, but we made it. To help you ease into the weekend, weve got some great topics to help you manage your subscription business. In this weeks Five on Friday, Facebook ads coach Monica Louie talks about the changes to Facebooks newsfeed, The Daily Edge makes us wish we lived in Dublin where customers can get regular manicures, with or without cocktails, via subscription, Deloitte shares its prediction for digital media subscriptions for 2018, Stripe ditches Bitcoin as a payment method, and Iterable offers strategies for dealing with shopping cart abandonment.

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YouTube Ramps Up Official Artist Channels by Adding Single Subscription

Last year YouTube launched Official Artist Channels to gather all of the content for individual artists in one spot. Official Artist Channels pulls in multiple channels for artists including official videos from Vevo, promotional videos, live performances, backstage footage, third-party content and more. Starting this week, fans can get updates on all their favorite content from an artist with one subscription.

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Microsoft Ups Its Game with a Major Expansion to Xbox Game Pass

Less than a year after launch, Xbox Game Pass is growing. The gaming subscription launched by Microsoft in 31 markets in June 2017, offering unlimited downloads and play of more than 100 Xbox One and 360 backward compatible games for $9.99 a month. The subscription service is now available in 40 countries, and it adds new games to the Xbox Game Pass library monthly. On Tuesday, Xbox Game Pass announced a major expansion.

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Netflix Stock Spikes After Company Reports 2017 Financials

Investors were apparently impressed with Netflix’s fourth quarter and 2017 year-end report. On January 22, the day Netflix (NASDAQ: NFLX) released its Q4 and year-end financials, stock was valued at $227.58 per share. As of 7:59 PM Eastern yesterday, Netflix was valued at $250.29 per share, an increase of $22.71. Investors had a lot to impressed with. Netflix reported it had grown its streaming revenue to more than $11 billion in 2017, a 36 percent increase over the prior year. In addition, Netflix added 24 million new members last year, a 5 million member increase over 2016.

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Amazon News: HQ2 Shortlist and Rate Increase for Monthly Prime Members

[IMGCAP(1)]Last week Amazon (NASDAQ: AMZN) announced a list of 20 cities who made it through round 1 of the company’s quest for a second headquarters location in North America. The company put the call out for applications in September, saying that HQ2, as it is being called, would serve as a secondary operation to complement Amazon’s primary headquarters in Seattle. Amazon said it would invest more than $5 billion in construction and operation costs.

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U.S. Postal Rates for Mailing and Shipping Increased Yesterday

Yesterday U.S. postal rates for first-class stamps rose a penny, or 1.9 percent. Mailing a first-class letter, up to one ounce, will now cost $0.50 instead of $0.49. Metered letters are now $0.47 each, instead of $0.46, and postcards rose from $0.34 to $0.35. The U.S. Postal Service recommended these new rates to the Postal Regulatory Commission, an independent federal agency, in October. The PRC approved them in November.

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Weekly Subscription News: Fake News, Facebook and The Financial Times

In this week’s subscription headlines, StackShare raises $5.2 million, Apple highlights subscription apps with free trials, and Crunchbase explores what Dropbox is worth as it considers going public. Also this week, Digiday explains Investopedia’s shift to subscription revenue, The Financial Times says paywalls never went away, and Vinyl Me, Please offers a subscription service for a new generation of vinyl collectors.

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Five on Friday: SEO, SaaS and Subscription Jobs

In this weeks Five on Friday, Martech Today interviews PageFairs Johnny Ryan about the problem with consent as the deadline for GDPR nears, Marketing Dive says one study shows auto-redirects cost publishers more than $1.13 billion per year, Hubspot suggests SEO myths we need to leave behind in 2018, Zapier shares software trends gathered from 1,000 SaaS apps, and LinkedIn shares top subscription jobs.

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