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Here’s a sentence I never thought I’d write: The Huffington Post is entering the paid content, subscription business.But not for online content through its website.
A recent study by the Joan Ganz Cooney Center (the research arm of Sesame Workshop, the nonprofit behind Sesame Street) found that enhanced eBooks can
For paywalled and other paid content sites, deliverability is an important determinant of success. There’s nothing worse than having a beautifully designed mobile site, only
With an exceptionally unique content offering that can’t be replicated in print, A Story Before Bed is changing the way parents and children connect online.
The iPad drove 90% of mobile revenues in March, according to a new study by personalization vendor RichRelevance.Moreover, conversion rates averaged 1.5%, nearly triple the
You may have heard the buzz. Looks like five of the major publishing houses for print magazines (Conde Nast, Meredith, Hearst, News Corp., and Time)
New data from Nielsen may put a temporary smile on many paid content producers’ faces. It looks like American and European audiences are quite comfortable
Last week, Major League Baseball launched a new app called “MLB At Bat” to much fanfare and critical acclaim.But MLB also did something interesting by
More and more publishers are going cross-platform, making their content available online, on tablets, and on phones. Whether you want to introduce current subscribers to
Last week I attended iDate’s Startup Event, an intimate gathering at the Seaport Boston Hotel. Organized by Marc Lesnick and hosted by Mark Brooks, the
