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May 24, 2012

Google More Friendly to Stopping Copyright Infringement Than You May Think

Leave a Comment / Showcase, Technology /

A recent article reported that Google is apparently taking down 1.2 million search links a month over copyright infringement and piracy issues. That’s good news for paid content professionals, who have been skeptical of Google’s Wild West attitude towards online content and publisher/artist remuneration. According to Google’s Transparency Report, the most requests come from software, entertainment, and adult content sites. Microsoft is the leading copyright owner, and the number of take-down requests seem to be growing exponentially. According…

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A Story Before Bed Soars With Unique Presentation of Online Content

Leave a Comment / Case Studies, News, Product Development, Revenue and Sales, SaaS and Cloud Services, Subscriber Acquisition, Subscriber Only, Subscription Apps /

With an exceptionally unique content offering that can’t be replicated in print, A Story Before Bed is changing the way parents and children connect online. CEO Hillel Cooperman spoke with us about the technology behind the site, its native iPad app, and how donating subscriptions has generated tremendous PR. Plus, learn how separate landing pages for gift subscriptions can help your conversions. Plenty of great creative samples, too!

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Contact Any Celebrity Generates $1M+ by Staying Nimble in a Changing Market

Leave a Comment / Business Media and Publishing, Business Strategy, Case Studies, Consumer Media and Publishing, Product Development, Subscriber Acquisition, Subscriber Only, Subscriber Retention /

Through a powerful database and switching from a B2C to a B2B focus, Contact Any Celebrity is able to generate more than $1 million a year in revenues. Learn how Founder Jordan McAuley tested his prices to generate more revenue with fewer sign-ups, as well as why he decided to go with a $1 trial instead of a free one. Plus, learn a new tip for testing your market’s receptivity to live events, and how you can make money from events without ever having to host one. This is a must-read, especially for other B2B sites that should be creating industry-specific databases of their own!

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