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For a long time, long-form letters have been a tried and true conversion tactic for postal direct mail — especially for financial newsletters. And many
We all know that you should have a user-friendly account management section on your subscription site that lets subscribers cancel online. It’s a much better
Just seven months after debuting in the Irish and U.K. markets, Netflix has garnered 1 million paying subscribers, the company announced. With monthly subscription rates
As tablets become the favored device for printed word, Internet-enabled devices like computers and gaming consoles are becoming the preferred method for watching video and
Proving once again that subscription sites can dominate the online paid content arena, Netflix surpassed Apple’s iTunes as the #1 movie provider to U.S. audiences
Hulu recently announced that of its 38 million monthly visitors, 2 million are now paying Hulu Plus subscribers, indicating a 5% conversion rate for the
If you’re running a subscription site with thought-leaders in your niche, you’re going to want to take a page from Thinkwell’s playbook.Thinkwell, founded by Amy
Last week, Major League Baseball launched a new app called “MLB At Bat” to much fanfare and critical acclaim.But MLB also did something interesting by
Last week, professional organizer and spokesperson Lorie Marrero gave a great Webinar on how membership and subscription sites can get more media attention — without
Through partnerships and new ventures, it appears that the online video streaming business is really taking off.Just last week, three companies announced their plans to