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Thinkwell Re-Imagines Video Production for Online Education Courses

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If you're running a subscription site with thought-leaders in your niche, you're going to want to take a page from Thinkwell's playbook.Thinkwell, founded by Amy Bryant and Dan Heath in 1997, creates wonderful online video courses covering math and science. When I was talking to Thinkwell's CEO Carl Tyson, he let me in on the secret to their success.While the company does a lot of prep to plan and outline a semester-long course in subjects like calculus, they do not prepare transcripts for their...

 

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Minal Bopaiah

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