Hulu Hits 2M Paying Subscribers, $192M in Subscription Revenues

Hulu recently announced that of its 38 million monthly visitors, 2 million are now paying Hulu Plus subscribers, indicating a 5% conversion rate for
Hulu recently announced that of its 38 million monthly visitors, 2 million are now paying Hulu Plus subscribers, indicating a 5% conversion rate for the online TV and video site.Those subscribers translate to approximately $192 million in subscription revenues, which is only a partial amount of gross revenues given that the site boasts a robust advertising revenue stream. After expenses, the company claims to have netted $420,000 in total revenues.These are impressive numbers for the…...

Hello There!

This premium content is exclusively reserved for Subscription Insider members.

Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability.

Already subscribed? Log in below.

Up Next

Don’t miss the latest subscription news. Sign up for updates now!

Search this site

Upcoming events

Subscription Show 2022 is the leading subscription business conference for strategy and operations

Keep ahead of your competition

Register now for our weekly subscription news round-up

  • This field is for validation purposes and should be left unchanged.