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Returning to negotiations, The New York Times Co. agreed to buy The Athletic for $550M in an all-cash deal.
Obvious Wines offers lifetime subscription for $6K; TikTok got more traffic than Google in ’21; Fox News #1 network for 6th straight year.
The Institute for Nonprofit News and their partners raised a record $12M to support NewsMatch 2021, including $6M in seed money for 2022 & 2023.
Top subscription stories of 2021, part 2, includes Alden Global Capital, the FTC, Discovery Inc., Meredith, Dotdash and Twitter
Publishers like Vox are merging with rivals, Lee’s stock is trading way above Alden offer, Snapchat Spotlight has paid $250M to 12K creators
FINN’s all-inclusive car subscriptions will expand to the U.S. in the eastern Pennsylvania and New Jersey area.
Fintech and infrastructure startup Skio raises $3.7M to help Shopify merchants sell subscriptions.
Microsoft plans to buy global programmatic advertising marketplace Xandr from AT&T.
Amazon to lower its share of Alexa skill-developer revenue; Spotify rolls out public podcast ratings; a popular Substack newsletter publishes 1st print edition.
In 2020, Smithsonian magazine began a transformation to explore revenue and retention opportunities while giving their audience a rich, multiplatform experience.

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