Subscriber Acquisition
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With digital subscriptions on the rise, The Economist has decided to unbundle its print and tablet editions. Previously, print subscribers could access tablet-formatted content for
When your niche is flooded with free competitors, user engagement from the get-go is critical. See how The Financial Times nurtures engagement among registered users
In this marketing sample, In order to lure “window” shoppers back, Angie’s List doesn’t just send a welcome email to email opt-ins — it sends
The best welcome emails contain two things — the nuts and bolts information a user needs to login, and some marketing and benefit copy to
In this Sample, Testing Mom, a site which gives parents the tools, content and support they need to make sure their child is prepared for
When you’re selling high-priced information products, cart abandons can a common annoyance. See how EB Medicine tries to save those abandons with this email marketing
In this Marketing Sample, we look at a “save attempt’ email from Netflix. Netflix’s homepage is designed to be one big conversion funnel for its
Designing in a bubble is difficult. That’s why Subscription Site Insider has an entire section featuring great design and marketing samples. This week, Insider is
Piano Media, which has seen previous success from its national paywall implementation in eastern Europe, is getting into the indie film business. The company just
Spurred by Newsweek’s decision to go digital-only, the Alliance for Audited Media (formerly the Audit Bureau of Circulations) has issued new guidelines for publications that