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At the many conferences I’ve attended, publishers and marketers sometimes use the word “mobile” to imply tablet and mobile platforms for content. However, recent research
A lot of news for paywalls and metered news sites this week! For starters, The New York Times (along with CNN and TIME) was hacked
Social media, while ubiquitously written about, is actually not that great for conversions for subscription and paid content sites, according to 128 subscription site executives
So here’s my favorite retention tactic of all time, as executed by Aweber (but which every subscription site should be using if they can). When
The Street, a subscription website covering Wall Street and the financial sector, generated $13.5 million in revenue in the second quarter of 2013. That’s an
For most subscription content sites, getting an initial email registration is the first step in the sales funnel. But even that can proove challenging. That’s
Audiences are spending more time on their mobile devices to consume short news briefs, according to Web apps analytics company Localytics. But tablets are where
Many digital publishers and subscription sites sell group subscriptions and site licenses based on the number of seats or users, which makes sense. But TV
On Tuesday, Google quietly announced on their blog (or rather, quiet among the din of Bezos-Post news) a new feature in search results — in-depth
Perhaps you’ve heard the news. The Washington Post was sold to Amazon CEO Jeff Bezos yesterday for $250 million. The deal includes the Express commuter
