Kathy McCabe

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The Independent Launches Paywall for North American Readers

The Independent (U.K.) has launched a new metered website aimed at getting several hundred thousands North American readers who take in more than 20 articles per month to pay for access. The site will charge $6.99 per month which it hopes will turn into a total of about $1.4 million per month in revenues, according to PaidContent. The site has also launched an iPad edition which after a free trial period will cost $32.19 per month…

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Minneapolis Star Tribune Launching Paywall

Minnesota’s largest newspaper, the Minneapolis Star Tribune, joins around 100 other American newspapers in adding a paywall to its site. Launching November 1, the paywall will allow readers to view up to 20 articles per month for free (online and mobile apps) before requiring a paid digital subscription. During an introductory trial period of four weeks, The Star Tribune will charge 99 cents per week for full access to startribune.com. Also, Sunday-only print subscribers can add…

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Apple Newsstand Boosts Digital Subscriptions

The launch of Apple’s Newsstand — an app-like piece of software utilizing Apple’s iCloud service to keep all subscriptions in one place allowing readers to pick up on one device where they left off on another — looks to be encouraging sales of digital subscriptions. Conde Nast reports a 268% increase in subscriptions since the release of Newsstand two weeks ago as part of the new iOS5 operating system. The single-publication sales of its nine magazines…

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Comparing Paywalls of The Two “Times” Newspapers

The New York Times has signed up more digital subscribers in less time The Times (UK) and its growth is steep, according to an analysis by PaidContent.co.uk. The New York Times and The Times each introduced online charges in March 2011 and summer 2010 respectively. Why is the New York newspaper faring so much better? A few reasons: Free Story Allowance: As PaidContent puts it, NYTimes.com’s paid content strategy is “a softer, more porous on-ramp than…

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Vdio Could Be New Competitor for Netflix

The co-founder of Skype is looking to take on Netflix with a new video subscription service called Vdio, according to Gigaom. The site reports that Janus Friius has “quietly been assembling an A-team of media and web technology experts to launch a site that seems destined to replicate the Model behind their music subscription site Rdio in the video space. The new service called Vdio, which hasn’t publicly launch yet, has been kept secret for almost…

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The New York Times: Page Views Grow Even With Paywall

The impact of a paywall on traffic and traffic growth is always a concern but word from The New York Times is that their number of unique visitors has actually grown 2.3% year-on-year since they digital subscriptions were introduced in March. According to Journalism.co.uk, “Speaking on a paywalls panel at the World Editors Forum in Vienna, Jim Roberts, assistant managing editor for digital, said the year-on-year increase to an average 34 million unique users in September…

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First General Newspaper Paywall to Go Up in Australia

The Australian is putting up the first paywall for a general newspaper in Australia, charging AU $2.95 per week for digital access on all its platforms including website and mobile devices. This isn’t the first paywall for Australia though as The Australian Financial Review had the first paywall for a major newspaper in Australia, though it has been considered expensive and subscription growth has been slow. The Australian’s paywall should be up this month and in effect…

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Spotify Has 250,000 Paid Subscribers in U.S.

European music-streaming company Spotify which became available in the U.S in July now has 250,000 paid subscribers, according to Reuters. These are impressive numbers for such a short period of time.Spotify’s relationship with Facebook is only serving to increase those numbers. In late September, Facebook announces the ability for Spotify to integrate into the platform effectively making it the default music service on Facebook, which has 800 million users. “Every time a Facebook user clicks on the…

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Knight Foundation, Press+ Offer Paywalls to College Newspapers

The Knight Foundation will pay the set-up fees for up to 50 college newspapers to install paywall software solution Press+ which provides them with a meter on their sites through which they can collect donations and/or subscription fees from readers who want to show their support. “College newspapers in the digital age no longer need to lag behind what the news industry is doing,” said Eric Newton, senior adviser to the president at the John S. and…

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Guardian to Charge $15.52 Per Month for iPad Edition

The Guardian (UK) is launching its iPad edition for £9.99 or $15.52 per month, a rate 24 times the subscription rate of its iPhone app, which costs £4.99 ($7.75) per year everywhere bar except the U.S. where it is free. The iPad edition will be available for free for three months thanks to a sponsorship from Britain’s Channel 4. The above rate will kick in after 90 days. Those who are print subscribers to The Guardian…

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