STATPACK: Millennial Consumer Goods and Shopping Behavior

Millennials are expended to spend $1.4 Trillion on consumer goods in the U.S. by 2020, a staggering amount and a market opportunity for any

Millennials are expended to spend $1.4 Trillion on consumer goods in the U.S. by 2020, a staggering amount and a market opportunity for any subscription company targeting them. This Subscription Insider STATPACK provides statistical information and trends about consumer goods and general shopping behavior among Millennials in the United States including Millennial behavior focused on apparel, beauty and personal care, and online shopping behavior.

Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download the 55-page PowerPoint with 23 charts and graphs to access our trend data and statistics focused on Millennial consumer goods and shopping behavior.

1. Overview Millennials

Number of people in the U.S. 2030, by generation
Household expenditure share in the United States in 2016, by generation
Annual expenditure of U.S. Millennials 2013 and 2020
U.S. Millennials: share of retail expenditure 2013-2020
Spending behavior of U.S. Millennials 2016, by share of income spent
Reasons why U.S. Millennials shop at their favorite retailers 2016

2. Apparel

Annual spending on apparel of female U.S. shoppers 2016, by generation
Annual spending on apparel of female U.S. Millennial shoppers 2016, by segment
Share of female U.S. consumers who frequently shop for apparel 2016, by generation
Millennials: share of female U.S. consumers who frequently shop for apparel 2016
U.S. Millennial online fashion spending share 2016, by retailer

3. Beauty and personal care

Beauty and care products bought by U.S. consumers 2017, by age group
Average number of beauty products owned by women in the U.S. 2017, by age
Average monthly spend on beauty products by U.S. consumers 2017, by age group
Share of U.S. women who buy all-natural beauty products in 2016, by age group
U.S. consumer attitudes towards organic beauty and care products 2017, by age group
Proportion of cosmetics purchases made online by U.S. Millennials 2017

4. Online behavior

U.S. Millennials: digital buyer penetration 2013-2019
U.S. Millennial digital & in-store coupon usage frequency 2017
U.S. Millennial willingness to try chatbot commerce 2016
Mobile wallet services used by U.S. Millennials 2016
U.S. Millennials: online purchases related to social sharing 2016
U.S. Millennial mom product research preference 2016

5. References

Need a stat for a presentation or business plan? Perhaps you need to find proof points for your team or next year’s budget planning? We have your covered! Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis.