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New Cornell-backed research shows how subscription programs influence long-term behavior, shift wallet share, and extend loyalty—even post-churn.
How subscription teams are using journey maps to identify churn risks, streamline onboarding, and improve retention at every stage of the customer lifecycle
Verizon is phasing out long-standing subscriber perks starting September 1, signaling a broader shift toward streamlined pricing and plan migration strategies.
Trump’s 60-day ultimatum accelerates subscription-style healthcare models, with Eli Lilly, Pfizer, and Novo Nordisk embracing platforms that combine telehealth, cash pay, and recurring medication delivery.
Amazon is dismantling Wondery’s internal studio and realigning resources under Audible and a new creator-focused team, signaling a shift in its podcast strategy.
Starting September 2025, Spotify will raise its Premium Individual plan in non-US markets as part of a global shift toward sustained revenue growth rather than
Record Xfinity Mobile growth and narrowing Peacock losses highlight convergence strategy as broadband churn remains challenged
Roku’s Q2 earnings, partnership with Amazon Ads, and FAST channel expansion highlight how media platforms are evolving beyond subscriptions to drive growth through hybrid monetization
This $3.4 million settlement offers four key warnings for subscription businesses, especially those in media and streaming.
Video subscription service accused of violating federal and California privacy laws by sharing subscriber viewing data without proper consent
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