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How to Engage Subscribers via Their Banks

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Did you know that one in five subscribers cancel via their banks, resulting in a surge in payment blocks and indirect cancellations for subscription companies? Why? Consumers want a one-stop shop to manage their finances, including their subscriptions. The surge of action-enabled financial management means that subscribers now want to cancel their subscriptions and memberships indirectly through their banks, rather than directly through your...

 

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