illustration of the number five, representing the five subscription business topics for this column, Five-on-Friday

Five on Friday: Personalized Ads, Screaming Deals and Streaming Music

Featuring Google, LinkedIn, Hulu and Enpass

Source: Bigstock Photo

As we head into the holiday season and toward the New Year, subscription companies are making big moves. To prepare for the California Consumer Privacy Act, which will go into effect in January, Google is allowing websites and apps the ability to block personalized ads. Last weekend, Hulu made the most of the holiday shopping season by offering a screaming deal on its streaming video on demand service. Also in the news, Enpass is moving to a subscription model but promis...

 


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