Five on Friday: Convenience, Complacency and Competition

Featuring Asana, Apple Music, Spotify and Shopify

Before we head into the Easter weekend, we have some great Five on Friday features for you to check out. PSFK tells us how beverage brands like Ugly Drinks are using subscriptions to attract customers, The American Genius explores whether the convenience of subscriptions is making consumers complacent, Forbes explains why $1.5 billion startup Asana ditched internal emails, Apple Music overtakes Spotify in terms of paid U.S. subscribers, and Shopify shares five ways to grow your email list.
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