Data and IoT
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Democratization is the latest trend in data. While it is rapidly acquiring multiple definitions, the one I find most useful suggests that there is a
All subscriptions businesses are global, no matter where they may be located. This means that its critically important to comply with global requirements from the
Regular readers know that Russell Perkins is focused (fixated?) on a concept he calls central market position. A central market position is important because it
B2B prospect identification and targeting have come a long way in the last few years. Things that once seemed impossible are now taken for granted.
Just because you can add advertising or other ways to monetize your data, doesnt mean you should. Consider the online real estate listings databases, many
Why is data getting so much attention these days? Why is it such a good business? Why is it so profitable? Well, there are numerous
Online rating systems are ubiquitous and powerful. But not everything is easy to rate. Restaurants and hotels are pretty easy. Rating professionals, not so much.
Online data doesnt last forever, and thats a big area of opportunity for publishers. Russell Perkins, Subscription Insider Guide to Data Publishing Strategy, discusses the
The operative paradigm in almost all forms of publishing is to centralize information.Russell Perkins, Subscription Insider Guide to Data Publishing Strategy, this week discusses that
How you set up a trial offer, how you disclose certain elements of that offer in marketing copy, and how your financial operations manage money
