Business Media and Publishing
Latest
If you love direct response analytics, as all successful subscription site publishers should, Kevin Hillstrom, a former circulation and database marketing director for brands such
Although Apple debuted its iBookstore in April 2010, they sent one of the first major email promotions to their customer email list about it just
Jesse Hopps, CEO of Demand Metric, describes how his site attracts individual members and group subscriptions with tools and templates that make marketers’ jobs easier.
Since launching its web-based business in 1998, BLR-Business & Legal Resources has come a long way in converting visitors into subscribers online. Starting with basic