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INSIDER Guide Kevin Novak explores how we are in the “Age of the Customer” and the many ways in which customers engage with your company
Amazon.com turned 20 this month and the impact the company has had on eCommerce and subscriptions cannot be understated. In this article, we look back
Many micropayment sites have arrived on the scene with much aplomb – and have promptly disappeared. INSIDER Guide Russell Perkins looks at the problems associated
Amazon.com turned 20 this month and the impact the company has had on eCommerce and subscriptions cannot be understated. In this article, we look back
Insider Guide to New Product Development Diane Pierson talks about analyzing a competitor’s “brand voice,” use contests as engagement, how email still has the best
The Globe and Mail, Canada’s #1 weekday and weekend newspaper unveiled a new iOS app for its readers that was – much to their dismay
As the INSIDER Guide to New Product Development (NPD), Diane Pierson is constantly keeping and eye out for information. Here is her abridged “Five on
Nine months ago, The McClatchy Company began a much-needed redesign, amounting to a complete “rethink” and transformation of the 158-year old company into a digital
Pandora and upstart music discovery service 8Tracks seek to help users find new music, but in very different ways.
Third in a series of three, INSIDER Guide Kevin Novak explores the digital experience and its relationship to data and analytics, this time focusing on
