Subscriber Acquisition

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Social media marketing is an increasingly important part of the marketing mix, do you (or your team) understand the potential pitfalls that could have a
Today Pandora announced a partnership with Music Reports, a rights administration platform, to manage the company’s mechanical licensing and royalty administration for its new interactive
Is there a market for canceling unwanted subscriptions? ‘Unsubscribe’ services like Truebill and Trim want to manage your subscribers’ subscriptions.Subscription Insider walks you through the
Five on Friday this week is jam-packed with information including brand development, a great Mequoda quote, Gamification and Influencer Marketing.
Is your subscription company on Facebook? If not, it should be. We’ll show you 15 ways to use Facebook to promote your subscription company through
This week’s Five on Friday covers subscriber retention, creative market expansion strategies, how your marketing can stay gender neutral, how to trademark a phrase and
In this week’s subscription headlines, AT&T bets on entertainment to keep its network busy, Dallas Morning News moves to a paywall (again), and the BBC
Last week Oregon State University announced the launch of SQUAD, an on-demand membership model that makes tickets to OSU sporting events available to recent graduates
Is your subscription company on Instagram? If not, it should be. We show you 18 ways to use Instagram to promote your subscription company through
Walmart is going head-to-head with Amazon – again – by testing a two-day shipping subscription service, reports the Wall Street Journal. This time last year,

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