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Classmates.com offered this limited time discount, smartly given the prospect an update on their connections.
What’s better than a limited-time offer? One with a discount code! See how Compete executed this idea in this email offer.
Does your subscription site get a lot of word-of-mouth referrals? Then you’ll want to check out this clever trick by Dropbox, which keeps the momentum
Do you want to drive new traffic to your site, but concerned about corrupting your paywall? Check out how the Wall Street Journal got around
As marketers have known for years, the best marketing is word-of-mouth. But allowing subscribers to share your paywalled content can be tricky — on one
Last year, Netflix settled a class action privacy lawsuit to the tune of $9 million. After paying $2.25 million in attorney fees and $6.75 million
For paywalled and other paid content sites, deliverability is an important determinant of success. There’s nothing worse than having a beautifully designed mobile site, only
With an exceptionally unique content offering that can’t be replicated in print, A Story Before Bed is changing the way parents and children connect online.
