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A recent Pew Research Center study of 14 news magazines shows single copy sales for digital issues are up an average of 30 percent and
How do you turn customer acquisition research data Into actionable insights? Peter Figueredo, our Subscription Insider Guide to Customer Acquisition as well as the Founding
After winning several previous victories against media organizations in German courts, Adblock Plus lost its latest battle in the Cologne higher regional court. While German
What are your goals for business, media strategy and acquiring new subscribers? Peter Figueredo, our Subscription Insider Guide to Customer Acquisition as well as the
Last week Adobe (NASDAQ: ADBE) reported impressive financials for the second quarter of fiscal year 2016, which ended June 3. At the top of the
In this week’s subscription headlines, the Boston Globe runs a wraparound front-page ad, the Netflix $2 price hike is just a week away, and Verizon
American Express and Costco are officially divorced and all Costco-issued AmEx cards are being replaced with Citigroup Visa cards. This could cause involuntary churn for
Five on Friday this week explores social media ad trends, using PowerPoint powerfully, benefiting from mobile, using free content and landing page conversion.
A class action lawsuit has been filed in California alleging that Synapse Group, Inc., a magazine subscription agent, violated California law for failure to adequately
As competition in the streaming music industry heats up, Spotify is shifting its focus, reports Business Insider. Spotify will concentrate on growing its advertising revenue
