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If What3Words is successful, you are getting a new postal address

What3Words is mapping every inch of the planet with a unique three-word identifier

Source: What3Words

I've long been fascinated by unique identifier systems, because while often hard to implement, they can provide enormous value and constitute a great business opportunity. We're all familiar with the D&B DUNS system, but there are far more identifier systems in use in vertical markets than you might expect. Don't, for example, try to publish a book without an ISBN number. Similarly, don't try to get into the advertising specialities business without an ASI number. Identifier...

 

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