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Recent FTC Settlement on Deceptive Offers

Five Guidelines to Stay On The Right Site of Special Offer Compliance

The Case: A court recently settled an enforcement action against Allstar Marketing Group for its promotion of multiple "buy-one-get-one-free" offers which included Snuggies, the Magic Mesh Door, and other "as-seen-on-TV" type products in which some 218,000 consumers took part. As part of the settlement, the FTC is mailing refund checks totaling $7.2 million to those who participated in the offer, with consumers who bought products receiving checks averaging $33.14. The New York Office of Attorne...

 

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Picture of Lisa B. Dubrow, Esq.

Lisa B. Dubrow, Esq.

Lisa B. Dubrow is a lawyer specializing in advertising and consumer protection with an emphasis on subscriptions and recurring billing business models. She counsels clients on legal issues surrounding the advertising and marketing of goods and services. Her practice also encompasses the negotiation and drafting of contracts pertaining to product development, marketing, and sales, including those with vendors, agencies, fulfillment, distribution, talent, production and media. Ms. Dubrow is a Phi Beta Kappa graduate of SUNY Binghamton. She received her law degree from New York University School of Law. For more information, please visit: www.lisadubrow.com
More Articles By Lisa B. Dubrow, Esq.

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