Education Week Engages Niche Audiences While Staying National

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

In the old days, newspapers and magazines knew that the more editorial breadth they had, the more readers they could seduce. Joe may read the section on cars, but Mary likes the lifestyle section. And Sanjay wants to know what's happening abroad.But that's no longer true for our digital world. Online, the more niche-appeal a site has, the more readers and the more likely they are to elicit paying subscribers.Education Week, a national B2B publication, has wisely adopted this philosophy for their...

HELLO!

This premium article is exclusively reserved for Subscription Insider PRO members.

Want access to premium member-only content like this article? Plus, conference discounts and other benefits? We deliver the information you need, for improved decision-making, skills, and subscription business profitability. Check out these membership options!