Case Study Lesson: How to Get A Major Brand to Underwrite Subscriptions

Subscription Site Insider’s newest exclusive Case Study reveals how new niche site BoomerTennis.net took a tactic from bigger publishers and partnered with a major
Subscription Site Insider's newest exclusive Case Study reveals how new niche site BoomerTennis.net took a tactic from bigger publishers and partnered with a major brand to underwrite subscriptions for its customers. BoomerTennis.net ran an offer - via a tennis event and email -  that Poland Spring would pay for a year-long membership to BoomerTennis.net as long as the consumer agreed to try Poland Spring's in-home water service for free for two months. The consumers had to…...

Hello There!

This premium content is exclusively reserved for Subscription Insider members.

Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability.

Already subscribed? Log in below.

Up Next

Don’t miss the latest subscription news. Sign up for updates now!

Search this site

Upcoming events

Subscription Show 2022 is the leading subscription business conference for strategy and operations

Keep ahead of your competition

Register now for our weekly subscription news round-up

  • This field is for validation purposes and should be left unchanged.