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A Profile in Partnering: How One Partnership Made All the Difference for The Purple Carrot

Subscription startup The Purple Carrot transformed itself with Mark Bittman’s help

In early 2014, Andy Levitt, future CEO of The Purple Carrot, watched Forks Over Knives, a documentary that highlights how harmful animal-based and processed food diets are for us and how they contribute significantly to obesity, chronic disease and other degenerative conditions. Having spent 20 years in the pharmaceutical industry, Levitt had seen first-hand how the Standard American Diet contributes to chronic health conditions, how billions of dollars are spent on treatments that focus on symp...

 

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Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!
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