Five on Friday: Ad Disclosures, Lookout Local and Subscription Success
In this week’s edition of Five on Friday, we review the FTC’s new advertising disclosure guidance for online influencers; Ken Doctor announces the 2020 launch of his new venture, Lookout Local; now live, Disney+ shares details about its bundled offer with Hulu and ESPN+; the ‘Hunt A Killer” mystery game is raking in $2 million a month in subscription revenue; and NewsGuild-CWA says the Gatehouse-Gannett merger will hurt journalism.
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