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June 11, 2018

EA Launches Origin Access Premier Subscription for PC Games

Leave a Comment / Auto-renew Subscription, Consumer Services, Memberships, News, Product Development, Revenue and Sales, Subscriber Acquisition, Subscription Apps, Subscription Gaming /

During a press conference Saturday at EA Play 2018, Electronic Arts (NASDAQ: EA) announced the launch of Origin Access Premier, a new subscription for Windows-based PC games. Later this summer, EA gamers can join the new subscription tier to get early access to new EA releases including EA Sports Madden NFL 19, EA Sports FIFA 19, Battlefield V, Unravel Two and Anthem, along with 100+ PC games and a 10 percent discount on Origin digital purchases.

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The Freemium Road to Revenue: How to Grow by Giving Away Your Service

Leave a Comment / Business Media and Publishing, Business Strategy, Consumer Media and Publishing, Data and IoT, Entertainment and Streaming, Freemium, Learning and Training, Micropayments, News, Paywall, Research, SaaS and Cloud Services, Subscriber Only, Subscription Apps, Subscription Gaming /

LinkedIn, Slack, DropBox, Pandora, Spotify, and just about every mobile video game are generating revenue despite a business model that includes most of their customers using their services for free. Clever developers and content producers have learned that attracting A LOT OF customers can be as important as attracting PAYING customers. And the most clever are finding innovative ways to derive real value from the users who pay nothing at all.

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