In this week’s subscription news headlines, the Toronto Star ups its bets on its tablet app and line forums, Medium works on monetizing its publishing platform and Angie’s List abandons its membership model in favor of tiered subscriptions. In addition, this week’s subscription news features The New York Times, Facebook, Google AMP, IAB and Taboola.
Weekly Subscription News Round-up for March 11 Read More »
Earlier this week IAB Tech Lab released a primer for publishers on how to handle ad blocking. The 23-page report provides a comprehensive overview of various tactics publishers can use to offset revenue loss caused by ad blocking. While IAB does not recommend a specific tactic, it does recommend an approach it calls DEAL to help publishers communicate with and engage with readers who use ad blocking tools…
IAB Recommends Publishers Use its DEAL Approach to Manage Ad Blockers Read More »
This week’s Five on Friday explores optimal character length for tweets, issues with binge watching, desktop reading declines, free infographic templates and more.
Five on Friday: Free Infographic Templates, Decline in Desktop Reading, and More Read More »
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