Online dating in the United States is big business. In 2017, Americans spent $779 million on online dating. By 2024, that number is projected to grow to $1.1 billion. This year alone, 32.2 million Americans will use online dating to find a potential romantic partner or love match, and about one-third of those users will pay for their online dating services like Tinder, MeetMe, Match.com, PlentyofFish, Hinge or OkCupid. In our latest STAT PACK, we share detailed statistics about how U.S. adults are using dating apps, what services they pay for, and what their experiences have been. Download the report now to see the state of online dating in the U.S.
Table of Contents
Users
- Digital market outlook: online dating revenue in the U.S. 2017-2024
- Digital market outlook: online dating users in the U.S. 2017-2024
- Share of users who pay for online dating services 2015
- U.S. smartphone dating app users, 2019-2023
- Online dating website or app usage among U.S. adults 2020
- Online dating website or app usage among U.S. adults 2020, by gender
- Online dating website or app usage among U.S. adults 2020, by age group
- Fee-based online dating usage in the U.S. 2020
Leading dating apps and platforms
- Most popular online dating apps in the U.S. 2019, by audience size
- Most popular online dating apps in the U.S. 2019, by reach
- Most popular online dating apps in the U.S. 2019, by user engagement
- Most popular online dating apps in the U.S. 2019, by usage sessions
- Fee-based online dating usage in the U.S. 2020
Usage
- U.S. online dating site or app experiences 2019
- U.S. online users who met a romantic partner on a dating app 2019
- U.S. online users who met a romantic partner on a dating app 2019, by age group
- U.S. online users using a dating app to find a partner 2018, by ethnicity
- U.S. online dating website and app usage motivations 2019
- U.S. online dating website and app usage motivations 2019, by age group
- U.S. online dating user experiences with dating apps or websites 2019
- U.S. negative online dating behavior encounters 2019, by gender
- U.S. user actions before meeting somebody via online dating 2019
The Match Group
- Match Group: annual revenue 2012-2019
- Match Group: quarterly revenue 2014-2020
- Match Group: quarterly revenue 2016-2020, by region
- Match Group: quarterly paid member count 2014-2020
- Match Group: quarterly paid member count 2016-2020, by region
- Match user ratio in the U.S. 2020, by gender
- Match user ratio in the U.S. 2020, by frequency
- Rate of Match user activity in the U.S. 2020
Tinder
- Tinder iOS revenue in leading markets Q3 2020
- Tinder: annual direct revenue 2012-2019
- Tinder: quarterly subscriber count 2015-2020
- Tinder: user ratio in the U.S. 2020, by gender
- Tinder: user ratio in the U.S. 2020, by frequency
- Rate of Tinder user activity in the U.S. 2020
- Tinder usage reach in the U.S. 2020, by gender
- Tinder usage reach in the U.S. 2020, by age group
- Tinder usage reach in the U.S. 2020, by urbanity
- Tinder usage reach in the U.S. 2020, by annual household income
