STAT PACK: Digital Market Outlook for Digital Publishing in the U.S.

Digital Market Outlook

In this STAT PACK, we share the latest information on digital publishing in the United States. Specifically, we’ll look at the digital market outlook for digital publishing through 2025, adjusted for the expected impact of COVID-19. Data includes digital media revenue in selected countries for 2020, e-publishing revenue in the U.S., average revenue per user, user penetration, and more. Use this information in your next report, white paper, blog post or as a basis for publishing-based decisions in 2021.

Overview

Digital Market Outlook: digital media revenue in selected countries 2020
Digital Market Outlook: e-publishing revenue in selected countries 2020
Digital Market Outlook: e-publishing revenue in Canada 2017-2025, by format

Revenue

Digital Market Outlook: e-publishing revenue in the U.S. 2017-2025, by format
Digital Market Outlook: e-publishing revenue change in the U.S. 2018-2025
Digital Market Outlook: e-publishing revenue change in the U.S. 2018-2015, by format
Digital Market Outlook: e-publishing ARPU in the U.S. 2017-2025, by format

Users

Digital Market Outlook: readers of e-publishing formats in the U.S. 2017-2025
Digital Market Outlook: e-publishing user penetration in the U.S. 2017-2025
Digital Market Outlook: e-publishing user penetration U.S. 2017-2025, by format
Digital Market Outlook: e-publishing reader share in the U.S. 2019, by age
Digital Market Outlook: e-publishing reader share in the U.S., by gender

Highlights

Here are some interesting statistics from this STAT PACK:

In 2020, e-publishing revenue growth jumped 10.77% in 2020, compared to 6.19% in 2019 and an estimated 6.92% in 2021. (slide 7)
In 2020, 84.13 million Americans read e-books, 55.23 million read e-magazines and 44.37 read e-newspapers. (slide 11)
Readers between the ages of 25 and 34 are the most likely to utilize digital products (books, magazines and newspapers) at 32.05%. (slide 14)
Readers between the ages of 55 and 64 are the least likely to utilize digital products at 10.48%. (slide 14)

View or download Subscription Insider’s latest STAT PACK here.

Filed in Business Media and Publishing, Business Operations, Consumer Media and Publishing, Data and IoT, Research, Revenue and Sales, Subscriber Only

Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!