Subscription companies are making big plans for 2021. AT&T plans to add an ad-supported version of streaming service HBO Max, Nike focuses on direct-to-consumer sales, and the Tampa Bay Times outsources printing and cuts staff pay 10%. Also this week, Mint offers new features to track subscriptions and manage transactions, Facebook is working on a redesign for pages that will eliminate the ‘like’ button, and Tinker Art Studio launches a subscription box full of art projects for kids ages 4 to 8.
AT&T Eyes AVOD Service for HBO Max to Widen Customer Base
Media Play News
Nike Plans Steady Digital Push in 2021 as Direct-to-Consumer Sales Grow
Digital Media Solutions
The Subscription Experience
March 4, 2021 • Noon Eastern