Group subscriptions are a great revenue generator and tend to have high (like 90%) retention rates. So why aren’t you selling more?
In this 18-minute video, Insider Editor Minal Bopaiah summarizes 10 proven tactics to help you sell more group subscriptions taken from our exclusive Case Studies. You’ll discover:
- The virtue of multi-user trials
- How to create effective programs to id and encourage internal champions
- Data-mining tactics
- Why you should see copyright abuse as a chance to upsell existing clients into bigger accounts
- Creative partnerships with associations and corporations to sell more
- And much more