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Dating Services: A Way Forward for an Industry Stuck at Second Base

The business of online dating faces problems of stagnation and free competitors, but new research reveals opportunities for hooking up with growth.

Source: Bigstock and Subscription Insider

The business of online dating faces problems of stagnation and market fatigue, but new research conducted by Statista reveals growth opportunities that could revitalize the industry. MARKET OVERVIEW First, take a look at the current state of the industry. The actual size of the industry is debatable. The Washington Post calls it a $2.2 billion business. Statista's 2016 report pegs the online dating market at $1.9 billion in annual sales. IBISWorld puts...

 

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