Butter Payments
Your Payments Recovery Partner
Butter is ending involuntary churn for subscription brands by recovering failed payments and subscribers faster, and more efficiently, delivering 5%+ ARR growth.
Butter Payments Recover
Butter converts failed payments from revenue losses into growth opportunities. Our system recovers lost revenue and enhances payment health by addressing the root causes behind payment failures.
How do we do it?
We build and deploy custom machine learning algorithms that analyze each individual failed payment, enabling us to determine the optimal approach and timing for retrying the transaction. Unlike traditional retry solutions that employ a generic "one-size-fits-all" approach, our tailored approach ensures that you’re not leaving any revenue left on the table.
Intelligently tackling failed payments and payment health leads to:
- Reduced Churn Rates - Reducing customers lost to failed payments decreases churn – and the impacts compound over time
- Increased LTV: CAC Ratio - With fewer customers churning due to failed payments, your overall LTV improves.
- Increased Topline ARR - More revenue recovered from failed payments leads to 5%-10% more revenue for the business.
Business Types Served:
- Associations, Business Media and Publishing, Business Services, Clubs, Consumer Media and Publishing, Consumer Services, Data and IoT, Direct-to-Consumer, Entertainment and Streaming, Learning and Training, Magazines, Memberships, Newsletters, SaaS and Cloud Services, Subscription Apps, Subscription Boxes, Subscription Gaming
Stage Solution is Designed For:
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FlexPay is the leading failed payment recovery platform for subscription and recurring payment businesses. FlexPay’s innovative platform uses multiple technologies to achieve the highest failed payment recovery rate, resulting in reduced involuntary churn and faster revenue and profit growth.
The platform has two complementary components: Invisible RecoveryTM and Engaged RecoveryTM.
- Invisible Recovery works directly with the payments system to recover most failed payments quickly without the customer ever knowing their payment was declined. There is no interruption in product or service delivery and the customer relationship continues as normal.
- Engaged Recovery is used when customer help is needed to solve the failed payment, such as when a card has expired or has been lost or stolen. Engaged Recovery uses aspects of behavioral science to create branded outreach communications that motivate customers to promptly resolve the problem and keep their subscription active.
Multiple integration options, including API and access to 40+ CRMs, means quick set-up, no disruptions to billing, and instant recovery improvements compared to traditional in-house recovery methods.
