14 Strategies for Better Subscription Retention
Five on Friday: Targeted Ads A/B Testing and Article Popularity

Five on Friday: Targeted Ads A/B Testing and Article Popularity

The New York Times A/B tests 29% of its headlines, the U.S. box office lost 80% of revenue last year while streaming soared, and TikTok users must accept targeted ads.
Verizon Media Group bets big on Yahoo Plus.

Verizon Media Group Bets Big on Yahoo Plus Subscriptions

Verizon Media bets big on Yahoo Plus premium subscriptions including Mail, Finance, Protect and Fantasy.
Weekly Subscription News: Podcasts, Payments and Premium Memberships

Weekly Subscription News: Plans, Promos and Popularity

CrowdStrike gets record # of subscribers in Q4, Philo and Best Buy partner with $1 promo, Daily Telegraph to link journalists' pay to article popularity.
Facebook to launch newsletter platform for independent writers

Facebook to Launch Subscription Newsletter Platform for Writers

Facebook is launching a subscription newsletter platform for independent writers to grow their audiences.
BuzzFeed Cuts 47 Staff from Newly-Acquired HuffPost

BuzzFeed Cuts 47 Staff from Newly-Acquired HuffPost

Less than a month after acquiring HuffPost, BuzzFeed cuts 47 U.S. staff and shuts down Canadian outlet.
Weekly Subscription News: Podcasts, Payments and Premium Memberships

Weekly Subscription News: Private Equity, Syndication and Online Casinos

TripAdvisor is looking to private equity funding for a subscription product, and Torstar is launching an online casino to fund its journalism.
Five on Friday, Feb. 25, 2021: Consultations, Commitments and Customer Experience

Five on Friday: Consultations, Commitments and Customer Experience

Pandemic facilitates nonprofit media boom, Dr. Soon-Shiong reaffirms commitment to LA Times and Hubspot shares customer experience trends.
Facebook to launch newsletter platform for independent writers

Facebook Ends News Sharing Standoff with Australian Government

After blocking news sharing in Australia, Facebook ended its standoff with the Australian government, after receiving minor concessions.
Weekly Subscription News: Podcasts, Payments and Premium Memberships

Weekly Subscription News: Tests, Talks and Digital Subscriptions

New Statesman grows digital subscriptions 75% in a year, NYT tests digital subscriptions for kids & SiriusXM gives 1M lifetime subscriptions in a settlement.
Bloomberg News to Lay Off 90 Staff to 'Elevate Editing'

Bloomberg News Lays Off 90 Staff to ‘Elevate Editing’

Bloomberg News is laying off 90 staff, primarily in editorial positions, to improve processes and accountability and to elevate editing.

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