Subscriber Retention
It’s no secret that the most important thing you can do as a subscription merchant is keeping your paying customers happy and coming back for more – keep them renewing, that is! That’s why customer retention is the lifeblood of subscription revenue and should be at the top of any priority list for any business operating in the subscription economy.
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In this week’s subscription news headlines, LSE Business Review predicts micropayments will be the “next normal,” Shopify is still losing money, and European publishers are
Satellite radio provider SiriusXM (NASDAQ: SIRI) is getting serious about its subscription rates with its second price hike in the last year, reports Music Business
Video testimonials of satisfied subscribers or members on your site are effective in raising conversion rates and improving account lifetime value. While anyone can write
This week’s Five on Friday explores using HARO, Calls to Action, a Cison Study on journalists use of social media and Workfront measurements of marketeering
Canada’s Anti-Spam Legislation is now in effect, setting guidelines for businesses to protect Canadians against spam from electronic channels. Parts of the CASL are going
This week’s Five on Friday explores statistics on image use, Netflix Ratings changes, the Boomerang App, effective meetings and more.
In this on-demand version of “Five Payment-Processing Challenges in 2016: How to Reduce Their Impact and Keep More of Your Recurring Revenue” you’ll get details
What are your obstacles to revenue growth? Gaining alignment around a focused plan to overcome them is key to your success. This article looks at
On Tuesday, Boston Globe publisher John Henry apologized to subscribers for the home delivery debacle they experienced over the previous week or so. According to
Telemarketing is often an effective way to grow your customer base. But it often means different things to different people. This article explores how you
