Subscriber Acquisition
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Netflix reached 75 million members globally on January 1, said the company in a January 16 letter to shareholders. “Our quarter-end 74.76 million members put
Last year the publishing industry was abuzz with the news that the Winnipeg Free Press was experimenting with a Read Now Pay Later micropayment platform,
This week’s Five on Friday explores improving the in-app subscription user experience, the perception of the media, instant gratification, unused marketing assets, and the opinion
After being shut down in 2014 for allegations of copyright infringement, Daily Paywall is up and running again, reports The Creators Project. On a safe
A young Canadian company called Hubba is making waves internationally with its goal to become the “single source of truth” for product information. They’d like
This week’s Five on Friday features five predictions for 2016 from other subscription business experts, including: multimedia content, social media advertising, free vs. ad-supported models,
KidPass, a children’s activity subscription service, launched last week in New York City, says The Wall Street Journal. The startup was founded by three New
Starz is the latest premium channel to go solo as a direct-to-consumer, over-the-top (OTT) streaming video service, joining competitors Showtime and HBO. Starz CEO Chris
You’ve built your subscription publication, service, or product and you’re ready to promote and sell it. What’s next? Tracking and analyzing performance, of course!
In this week’s subscription news headlines, Apple humble-brags about a record-breaking holiday season for the App store. Adele resists the streaming music trend and the
