Product Development

The subscription products we develop and build are our reason for being.  We build them to offer subscribers and members something they need or want, that we love to provide.  But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.

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Panera is offering free hot and iced coffee and hot tea all summer to new and existing subscribers to its MyPanera+ coffee subscription program.
Last week Lime expanded its LimePass line-up with three new products to give bike and scooter riders more affordable options for micromobility.
Disney Plus will no longer offer free trials to prospective subscribers. Now viewers will have to pay $6.99 up front to access their favorite Disney
Subscription News: YouTube pledges $100M to support Black creators, Dallas Morning News tests reporter promo codes, NBA may put reporters in Disney bubble.
Five on Friday, June 19, 2020: Reuters Institute for the Study of Journalism’s 2020 Digital News Report, retweeting responsiby, and new Snapchat features
How you can propel lasting relationships with customers by lending a helping hand during the pandemic with the power of data, to increase revenue, decrease
Online pet food and supply retailer Chewy reported net sales of $1.62B for Q1 2020, a 46.2% increase year-over-year, showing a shift in customer behavior.
Just Eat Takeaway.com announced it will acquire food delivery service U.S. based Grubhub for $7.3 billion in an all-stock deal.
Two weeks after the launch of HBO Max, WarnerMedia is simplifying the HBO product line-up, eliminating HBO Go and eventually HBO Now.

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