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The FTC has updated its guidelines and FAQs on Influencer testimonials and endorsements, after settling a case and sending warning letters to companies. Lisa B.
When Equifax revealed that hackers stole credit data for 143 million people, the company offered a remedy: a free year enrollment in its data protection
Subscription boxes are growing faster than any other sector of the subscription economy. However, not everything comes easy for subscription box companies.Robert Skrob, Subscription Insider
As high winds blow, floods rage and wildfires burn across the country, were here to distract you with some helpful advice on growing your subscription
The top complaints about email: Too much, too aggressive, too irrelevant, too repetitive, too busy. Here are data-based tips to tackle these problems and retain
In this weeks Five on Friday, Business2Community recommends three SaaS applications that we should all be using, IAB releases its first Podcast Playbook, a buyers
Consumers say they opt-in to email newsletters, promotions, and lists because they want discounts and promotions. Or because they want an offered incentive. Or to
When Robert Skrob, Subscription Insider Guide to Membership Retention and President of Membership Services, discusses churn most companies feel they understand it. Truth is, they
In this weeks Five on Friday, The SaaS Report shares the top 50 SaaS CEOs of the year, CIO offers six strategies for smart digital
The idea of influencers is not a new one. In fact, theyve been around for decades, often times in the form of a celebrities as
