Five on Friday: November 27th, 2015
This week’s Five on Friday on finding competition, light reading for entrepreneurs, adding information to sales receipts, tips for excel, and Thanksgiving.
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Five on Friday: November 20th, 2015
This week’s Five on Friday explores Free Shipping Day, creating prospect engagement with auto-response, giving thanks to subscribers, asking for referrals, and creating “buzz” for your business.
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Inside Expert: Alex Bennert Answers Our Subscription Publishing SEO Questions
Alex Bennert, a leading organic search expert, talks to Subscription Insider about important organic search issues and trends publishers need to be thinking about from Mobile, Google News, First Click Free, Social Signals, Zero-Click Search, Mobile Apps and much, much more.
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Five on Friday: November 13th, 2015
This week’s Five on Friday explores leveraging YouTube to help customers, the holiday shopping season, attracting good employees, entrepreneurship, and the cost of ad-blocking software.
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Five on Friday: November 6th, 2015
This week’s Five on Friday has a special focus on taking advantage of the holiday season to boost your subscription business.
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Quarterly Financial Round-up: Netflix, McClatchy, Microsoft, Apple and NYT
We explore the Q3 numbers from subscription benchmark companies Netflix, McClatchy, Microsoft, Apple, and The New York Times.
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Five on Friday: October 30th, 2015
In this edition of Five on Friday, Diane Pierson talks about preparing your team for an absence, crowdsourcing myths, the ways small businesses can save money, maximizing long-term subscriber satisfaction, and the drop in non-mobile-friendly sites post-“Mobilegeddon.”
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Ad-Free Video Subscription Service, YouTube Red, to Launch Wednesday
Last week Google finally announced a release date for its much-anticipated video subscription service, YouTube Red. Dana Neuts walks through everything you need to know about this new service including what’s hype, what’s not as well as the pros and cons of this new subscription service.
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Five on Friday: October 23rd, 2015
In this edition of Five on Friday, Diane Pierson looks at the growing use of ad-blocking software, copywriting tips, the optimal time to post to Facebook, legal compliance when starting a business, and using Facebook for business.
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Bad Data Now Illegal in California
There’s a new law in California that mandates that health plans maintain accurate provider directories. It’s a serious piece of legislation; health plans are even empowered to withhold reimbursements from physicians and other healthcare providers if they don’t cooperate in providing current data to the health plans. Subscription Insider Guide Russell Perkins looks into the challenges of maintaining commercial databases.
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