Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!

Dana E. Neuts

Media General Buys Meredith Corp for $2.4 Billion

Two more media giants combine forces. This time – Media General and Meredith Corp. Last week Media General announced it will buy Meredith Corp. in a cash and stock transaction worth an estimated $2.4 billion, reports Bloomberg Business. In a statement about the merger, Meredith CEO Steve Lacey, who will lead the newly-formed Meredith Media General, said the combined companies will generate $3 billion in revenue in the first year. The reason for the merger is…

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Esquire Magazine Publishes 82 Years of Archives Online: 6 Lessons for Subscription Companies

Every issue. Every article. Ever. That’s what Esquire is offering subscribers who are eager to delve into the magazine’s complete digital archives which Esquire put online earlier this week. 82 years’ worth. For $4.99 a month, new subscribers can read about Ernest Hemingway on Cuba (Sept. 1933), Breakfast at Tiffany’s by Truman Capote (Nov. 1958), the last interview with Osama bin Laden (Feb. 1999), and much more in the Classic Esquire archives. More than 1,000 issues…

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Jewish Magazine Tablet to Launch in Print by Hanukkah

Print is not dead, or so says Alana Newhouse, editor-in-chief of Tablet magazine, a daily online magazine featuring Jewish news, ideas, and culture. In fact, Newhouse believes print is exactly what Tablet readers want. That’s why the almost-seven-year-old digital magazine is launching a bimonthly print magazine later this year. The magazine won’t be a duplicate of Tablet’s free online content though, nor will its print stories appear anywhere online. Instead, the magazine will include unique content…

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NFL Launches Subscription Service NFL Game Pass

We have good news and bad news. The good news – the NFL launched a new subscription service, NFL Game Pass, last week. For just $99 a year, football fans get access to every NFL game during the season. The bad news – they can’t watch any of the games live, reports the Las Vegas Review-Journal. Fans can, however, listen to live audio of the games. They’ll just have to wait until the game is over to…

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Weekly Subscription News Round-up

Payment platforms, network television, social media sites and magazine publishers are all in the news this week. Here are those headlines and more from around the web: LinkedIn Referral Traffic to Publishers Drops Dramatically Subscription Insider Worldpay and Zuora Team Up on Subscription Payments PR Newswire CBS Launches Paid Subscription Service for Android TV Talking New Media Esquire Puts 82 Years of Past Issues Online in New Subscription Archive The Wall Street Journal Verizon Alters Plan, Will Launch Scaled Down OTT TV Subscription Insider TuneIn Takes…

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Wall Street Journal Goes ‘Pro’ with Premium Products

Last week the Wall Street Journal rolled out a new premium subscription service, called WSJ Pro, targeting professionals in specific industries the media outlet covers, starting with banking, says Politico Media. The Wall Street Journal debuted WSJ Pro Central Banking as its first in a premium suite of products offered with Dow Jones. The WSJ Pro Central Banking product is targeted at business leaders and corporations who need to stay ahead of global monetary policy news…

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Twitter & Google Ready to Rival Facebook with Open Source Mobile Publishing Project

Watch out, Facebook. Twitter and Google are hot on the trail, working on open source version of “Instant Articles,” reports Re/code. Similar to the Facebook product, the brain child of Google and Twitter will make it easier for publishers to display their articles on mobile devices. According to Re/code, Twitter users and Google search users will click on a link for a particular story. The story will pop up virtually instantly, instead of waiting for the…

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Verizon Alters Plan, Will Launch Scaled Down OTT TV

Verizon is planning to launch its own over-the-top (OTT) TV service soon, says Bloomberg Business. The service, to be called Go90, is still in the testing phase. An unnamed source told Bloomberg that Go90 will launch with only a few media partners including AOL, Dreamworks Animation, SKG Inc.’s Awesomeness TV, Vice Media and Viacom Inc. Slash Gear points out this line-up is in stark contrast to Verizon’s original plan to offer Custom TV packages, starting at…

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LinkedIn Referral Traffic to Publishers Drops Dramatically

LinkedIn’s referral traffic to its publisher base has dropped dramatically, says Digiday. In fact, traffic to SimpleReach’s 1,000 publisher base dropped 44% in the first four months of 2015, and 30% in the first eight months. Why the big drop? Digiday says LinkedIn is putting its own needs first. Instead of referring its 380 million members directly to publisher sites, it is focusing on its own publishing platform. LinkedIn encourages brands to develop a strong presence…

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NYT Cooking & Evernote Join Forces: A Recipe for Success

You know those recipes you’ve been bookmarking on your laptop and mobile device? How about those handwritten recipes from friends, or the recipes you’ve torn out of your favorite magazines? How many of those recipes have you actually tried? Better yet, how many have you tried, saved and organized to make again? Same here – not many. The New York Times and Evernote are making recipe saving and sharing easier. Last week NYT Cooking and Evernote…

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