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How Dating Sites Improve Subscription Conversions with Better Testimonials

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I'm just back from the iDate Conference where our sister site Subscription Site Insider announced our first Dating & Matchmaking Site Benchmark Report (get the free executive summary here).  Today I'm thinking about small changes that dating sites, and really any subscription site, can make to produce big results:

Using Real Photos Matters : Our partner in the benchmark report, Mark Brooks of Courtland Brooks, pointed out how much he hates something that many of us who have surveyed dating site...

 

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Kathy McCabe

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