I got an email from ProFlowers.com yesterday. I love their service but I order flowers a maximum of two times a year so regular emails don't do much for me. I thought it was time to clear them from my email inbox, so I scrolled down looking for the "Unsubscribe" link. Instead I found the nicely named "Email Preferences" link and clicked on it.The wording on the top of the page nearly convinced me NOT to unsubscribe; and, it is a good lesson for anyone who has email newsletter. Why not remind the...
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